Steer and AR Urbanism worked at the SPD project that covers the entirety of Ipswich’s medieval historic core and Waterfront, including assessment of the planning context along with an in-depth townscape analysis of the wider town centre. This had a focus on the town’s heritage assets, particularly in regard to their public realm integration and their function as important landmarks for natural navigation and wayfinding. Extensive engagement with a range of stakeholders followed a proactive approach with several design workshops.
The strategy will enable the regeneration of the town centre through improved quality of public space and pedestrian way-finding between key areas of the medieval core and waterfront. The strategy incorporates recommendations for developments on vacant sites aiming to sensitively balance economic regeneration within a constrained and high-value heritage context, while also considering phasing and ‘meanwhile’ uses with a focus on improving cultural assets and opportunities.
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